Privacy Policy
Privacy Protection
We are very pleased about your interest in our company. Data protection is of particular importance to the management of IANUS Simulation GmbH. Using the websites of IANUS Simulation GmbH is generally possible without providing any personal data. However, if a data subject wishes to utilize special services of our company via our website, processing of personal data could become necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain consent from the data subject.
The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject, will always be in line with the General Data Protection Regulation and in accordance with the country-specific data protection regulations applicable to IANUS Simulation GmbH. Through this privacy policy, our company aims to inform the public about the nature, scope, and purpose of the personal data we collect, use, and process. Furthermore, data subjects are informed through this privacy policy of the rights to which they are entitled.
IANUS Simulation GmbH, as the controller, has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. Nevertheless, internet-based data transmissions can generally have security gaps, so that absolute protection cannot be guaranteed. For this reason, every data subject is free to transfer personal data to us by alternative means, for example, by telephone.
1. Definitions
The privacy policy of IANUS Simulation GmbH is based on the terms used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our privacy policy should be both understandable for the public and our customers and business partners. To ensure this, we aim to explain the terminology used beforehand.
We use the following terms, among others, in this privacy policy:
a) Personal Data
Personal data refers to all information that relates to an identified or identifiable natural person (hereinafter referred to as a "data subject"). A natural person is considered identifiable if they can be identified, directly or indirectly, particularly by assignment to an identifier such as a name, an identification number, location data, an online identifier, or to one or more particular characteristics that express the physical, physiological, genetic, mental, economic, cultural, or social identity of this natural person.
b) Data Subject
The data subject is any identified or identifiable natural person whose personal data is processed by the controller.
c) Processing
Processing is any operation or set of operations performed on personal data or sets of personal data, whether by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure, or destruction.
d) Restriction of Processing
Restriction of processing is the marking of stored personal data with the aim of limiting their future processing.
e) Profiling
Profiling is any type of automated processing of personal data consisting of the use of these personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning work performance, economic situation, health, personal preferences, interests, reliability, behavior, location, or movements of this natural person.
f) Pseudonymization
Pseudonymization is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data is not attributed to an identified or identifiable natural person.
g) Controller or Controller responsible for the processing
The controller or controller responsible for processing is the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.
h) Processor
The processor is a natural or legal person, public authority, agency, or other body that processes personal data on behalf of the controller.
i) Recipient
Recipient is a natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.
j) Third Party
Third party is a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorized to process personal data.
k) Consent
Consent of the data subject is any freely given, specific, informed and unambiguous indication of the data subject's wishes by which they, by a statement or by a clear affirmative action, signify agreement to the processing of personal data relating to them.
2. Name and Address of the Controller
The controller for the purposes of the GDPR, other data protection laws applicable in Member States of the European Union, and other provisions related to data protection is:
IANUS Simulation GmbH
Sebrathweg
44149 Dortmund
Germany
Tel.: 023158692470
Email: info@ianus-simulation.de
Website: https://ianus-simulation.de/
3. Cookies
The websites of IANUS Simulation GmbH use cookies. Cookies are text files that are stored on a computer system via an Internet browser.
Many internet sites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a character string through which internet sites and servers can be assigned to the specific Internet browser in which the cookie was stored. This allows visited internet sites and servers to differentiate the individual browser of the data subject from other internet browsers that contain other cookies. A specific Internet browser can be recognized and identified using the unique cookie ID.
Through the use of cookies, IANUS Simulation GmbH can provide users of this website with more user-friendly services that would not be possible without the cookie setting.
By means of a cookie, the information and offers on our website can be optimized with the user in mind. Cookies allow us, as already mentioned, to recognize our website users. The purpose of this recognition is to make it easier for users to utilize our website. The website user that uses cookies, for example, does not have to enter access data each time the website is accessed because this is taken over by the website and the cookie stored on the user's computer system. Another example is the cookie of a shopping cart in the online shop. The online shop remembers the articles that a customer has placed in the virtual shopping cart via a cookie.
The data subject may, at any time, prevent the setting of cookies through our website by means of a corresponding adjustment of the internet browser used, and may thus permanently deny the setting of cookies. Furthermore, already set cookies may be deleted at any time via an internet browser or other software programs. This is possible in all popular internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be entirely usable.
4. Collection of General Data and Information
The website of IANUS Simulation GmbH collects a series of general data and information when a data subject or an automated system calls up the website. This general data and information are stored in the server log files. Collected may be (1) the browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrers), (4) the sub-websites, (5) the date and time of access to the internet site, (6) an Internet protocol address (IP address), (7) the Internet service provider of the accessing system, and (8) any other similar data and information that may be used in the event of attacks on our information technology systems.
When using these general data and information, IANUS Simulation GmbH does not draw any conclusions about the data subject. Rather, this information is needed to (1) deliver the content of our website correctly, (2) optimize the content of our website as well as its advertisement, (3) ensure the long-term viability of our information technology systems and website technology, and (4) provide law enforcement authorities with the information necessary for criminal prosecution in case of a cyber-attack. Therefore, IANUS Simulation GmbH analyzes anonymously collected data and information statistically, with the aim of increasing the data protection and data security of our enterprise, and to ensure an optimal level of protection of the personal data we process. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.
5. Use of Webfonts
(a) Our websites use external fonts, Google Fonts. Google Fonts is a service of Google Inc. (“Google”). The integration of these web fonts is done by a server call, usually a Google server in the USA. This identifies which of our websites you visited. Also, the IP address of the browser of the end device of the visitor of these internet pages is stored by Google.
(b) Further information can be found in Google's data protection information, which can be retrieved here:
https://www.google.com/fonts#AboutPlace:about
https://www.google.com/policies/privacy
6. Brute Force Protection
Our website is based on the WordPress content management system. WordPress provides an administrative area where the content of the website can be edited. Access to this area is only possible for editors and administrators of this website. This access is monitored and recorded by the WordPress plugin "iThemes Security," for example, in the case of incorrect logins or attempts to determine access data by frequent password testing ("brute force attack").
Access attempts to the administrative area are stored in our database along with the IP address for 7 days and then deleted. In the event of multiple unlawful access attempts, storage and blocking of the IP for this period is intended. There is a legitimate interest under Art. 6(1)(f) GDPR in the collection and processing of the IP address by "iThemes Security," as it protects this site from technical attacks and unauthorized access attempts. This ensures the security of the entire website and the stability of our server, and other places where personal data may be processed are protected.
The IP addresses used for review are only used by "iThemes Security" for this purpose. Brute force protection is only related to the administrative area of our website and does not affect the use of our website outside the protected area.
7. Subscription to our Newsletter
On the website of IANUS Simulation GmbH, users are given the opportunity to subscribe to our company's newsletter. The input mask used for this purpose determines what personal data is transmitted to the controller when the newsletter is ordered.
IANUS Simulation GmbH informs its customers and business partners at regular intervals via a newsletter about company offers. The company's newsletter can only be received by the data subject if (1) the data subject has a valid e-mail address and (2) the data subject registers for the newsletter subscription. A confirmation email will be sent in a double opt-in procedure to the email address entered by a data subject for the first time for newsletter subscription due to legal reasons. This confirmation email serves to prove whether the owner of the email address as a data subject is authorized to receive the newsletter.
During the registration for the newsletter, we also store the IP address of the computer system assigned by the Internet service provider (ISP) and used by the data subject at the time of registration, as well as the date and time of the registration. The collection of these data is necessary to understand the (possible) misuse of the email address of a data subject at a later date, and it therefore serves the purpose of the legal protection of the controller.
The personal data collected as part of a registration for the newsletter will only be used to send our newsletter. In addition, subscribers to the newsletter may be informed by email, as long as this is necessary for the operation of the newsletter service or a registration in question, as this could be the case in the event of modifications to the newsletter offer, or in the event of a change in technical circumstances. There will be no transfer of personal data collected by the newsletter service to third parties. The subscription to our newsletter may be terminated by the data subject at any time. The consent to the storage of personal data, which the data subject has given for the newsletter subscription, may be revoked at any time. For the purpose of revocation of consent, a corresponding link is found in each newsletter. It is also possible to unsubscribe from the newsletter subscription at any time directly on the website of the controller, or to communicate this to the controller in a different way.
8. Newsletter-Tracking
The newsletters of IANUS Simulation GmbH contain so-called tracking pixels. A tracking pixel is a miniature graphic embedded in such emails, which are sent in HTML format to enable log file recording and log file analysis. This allows a statistical analysis of the success or failure of online marketing campaigns. Based on the embedded tracking pixel, IANUS Simulation GmbH can see if and when an email was opened by a data subject, and which links in the email were called up by data subjects.
Such personal data collected in the tracking pixels contained in the newsletters are stored and analyzed by the controller in order to optimize the newsletter delivery and to better adapt the content of future newsletters to the interests of the data subject. These personal data will not be passed on to third parties. Data subjects are at any time entitled to revoke the respective separate declaration of consent issued via the double opt-in procedure. After a revocation, these personal data will be deleted by the controller. IANUS Simulation GmbH automatically regards a withdrawal from the receipt of the newsletter as a revocation.
9. Contact possibility via the Website
The website of IANUS Simulation GmbH contains information that enables a quick electronic contact to our enterprise, as well as direct communication with us, which also includes a general address of the so-called electronic mail (email address). If a data subject contacts the controller via email or via a contact form, the personal data transmitted by the data subject is automatically stored. Such personal data transmitted on a voluntary basis by a data subject to the data controller is stored for the purpose of processing or contacting the data subject. There is no transfer of this personal data to third parties.
10. Routine Deletion and Blocking of Personal Data
The controller shall process and store personal data of the data subject only for the period necessary to achieve the purpose of storage, or as far as this is granted by the European legislator or other legislators in laws or regulations to which the controller is subject to.
If the storage purpose is not applicable, or if a storage period prescribed by the European legislator or another competent legislator expires, the personal data are routinely blocked or deleted in accordance with legal requirements.
11. Rights of the Data Subject
a) Right of Confirmation
Each data subject shall have the right granted by the European legislator to obtain from the controller the confirmation as to whether or not personal data concerning them are being processed. If a data subject wishes to avail themselves of this right of confirmation, they may, at any time, contact any employee of the controller.
b) Right of Access
Each data subject shall have the right granted by the European legislator to obtain from the controller free information about their personal data stored at any time and a copy of this information. Furthermore, the European directives and regulations grant the data subject access to the following information:
the purposes of the processing
the categories of personal data concerned
the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organizations
where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period
the existence of the right to request rectification or erasure of personal data from the controller or restriction of processing of personal data concerning the data subject or to object to such processing
the existence of the right to lodge a complaint with a supervisory authority
where the personal data are not collected from the data subject: Any available information as to their source
the existence of automated decision-making, including profiling, referred to in Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and envisaged consequences of such processing for the data subject
Furthermore, the data subject shall have a right to obtain information as to whether personal data are transferred to a third country or to an international organization. Where this is the case, the data subject shall have the right to be informed of the appropriate safeguards relating to the transfer.
If a data subject wishes to avail themselves of this right of access, they may, at any time, contact any employee of the controller.
c) Right to Rectification
Each data subject shall have the right granted by the European legislator to obtain from the controller without undue delay the rectification of inaccurate personal data concerning them. Taking into account the purposes of the processing, the data subject shall have the right to have incomplete personal data completed, including by means of providing a supplementary statement.
If a data subject wishes to exercise this right to rectification, they may, at any time, contact any employee of the controller.
d) Right to Erasure (Right to be Forgotten)
Each data subject shall have the right granted by the European legislator to obtain from the controller the erasure of personal data concerning them without undue delay, and the controller shall oblige to erase personal data without undue delay where one of the following grounds applies, as long as the processing is not necessary:
The personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed.
The data subject withdraws consent to which the processing is based according to point (a) of Article 6(1) of the GDPR, or point (a) of Article 9(2) of the GDPR, and where there is no other legal ground for the processing.
The data subject objects to the processing pursuant to Article 21(1) of the GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) of the GDPR.
The personal data have been unlawfully processed.
The erasure of personal data is necessary for compliance with a legal obligation in Union or Member State law to which the controller is subject.
The personal data have been collected in relation to the offer of information society services referred to in Article 8(1) of the GDPR.
If one of the aforementioned reasons applies, and a data subject wishes to request the erasure of personal data stored by IANUS Simulation GmbH, they may, at any time, contact any employee of the controller. An employee of IANUS Simulation GmbH shall promptly ensure that the erasure request is complied with immediately.
Where IANUS Simulation GmbH has made personal data public and is obliged pursuant to Article 17(1) to erase the personal data, IANUS Simulation GmbH, taking account of available technology and the cost of implementation, shall take reasonable steps, including technical measures, to inform other controllers processing the personal data that the data subject has requested erasure by such controllers of any links to, or copy or replication of, those personal data, as far as processing is not required. An employee of IANUS Simulation GmbH will arrange the necessary measures in individual cases.
e) Right of Restriction of Processing
Each data subject shall have the right granted by the European legislator to obtain from the controller restriction of processing where one of the following applies:
The accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data.
The processing is unlawful, and the data subject opposes the erasure of the personal data and requests instead the restriction of their use.
The controller no longer needs the personal data for the purposes of the processing, but the data subject requires them for the establishment, exercise, or defense of legal claims.
The data subject has objected to processing pursuant to Article 21(1) of the GDPR pending the verification whether the legitimate grounds of the controller override those of the data subject.
If one of the aforementioned conditions is met, and a data subject wishes to request the restriction of the processing of personal data stored by IANUS Simulation GmbH, they may at any time contact any employee of the controller. The employee of IANUS Simulation GmbH will arrange the restriction of the processing.
f) Right to Data Portability
Each data subject shall have the right granted by the European legislator to receive the personal data concerning them, which was provided to a controller, in a structured, commonly used and machine-readable format. They shall have the right to transmit those data to another controller without hindrance from the controller to which the personal data have been provided, as long as the processing is based on consent pursuant to point (a) of Article 6(1) of the GDPR or point (a) of Article 9(2) of the GDPR, or on a contract pursuant to point (b) of Article 6(1) of the GDPR, and the processing is carried out by automated means as long as the processing is not necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.
Furthermore, in exercising their right to data portability pursuant to Article 20(1) of the GDPR, the data subject shall have the right to have personal data transmitted directly from one controller to another, where technically feasible and where this does not adversely affect the rights and freedoms of others.
In order to assert the right to data portability, the data subject may at any time contact any employee of IANUS Simulation GmbH.
g) Right to Object
Each data subject shall have the right granted by the European legislator to object, on grounds relating to their particular situation, at any time, to processing of personal data concerning them, which is based on point (e) or (f) of Article 6(1) of the GDPR. This also applies to profiling based on these provisions.
IANUS Simulation GmbH shall no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights, and freedoms of the data subject, or for the establishment, exercise, or defense of legal claims.
If IANUS Simulation GmbH processes personal data for direct marketing purposes, the data subject shall have the right to object at any time to processing of personal data concerning them for such marketing. This applies to profiling to the extent that it is related to such direct marketing. If the data subject objects to IANUS Simulation GmbH to the processing for direct marketing purposes, IANUS Simulation GmbH will no longer process the personal data for these purposes.
In addition, the data subject has the right, on grounds relating to their particular situation, to object to processing of personal data concerning them by IANUS Simulation GmbH for scientific or historical research purposes, or for statistical purposes pursuant to Article 89(1) of the GDPR, unless the processing is necessary for the performance of a task carried out for reasons of public interest.
To exercise the right to object, the data subject may directly contact any IANUS Simulation GmbH employee or another employee. In addition, the data subject is free in the context of the use of information society services and notwithstanding Directive 2002/58/EC, to use their right to object by automated means using technical specifications.
h) Automated Individual Decision-Making, including Profiling
Each data subject shall have the right granted by the European legislator not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning them, or similarly significantly affects them, as long as the decision (1) is not necessary for entering into, or the performance of, a contract between the data subject and a data controller, or (2) is not authorized by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data subject's rights and freedoms and legitimate interests, or (3) is not based on the data subject's explicit consent.
If the decision (1) is necessary for entering into, or the performance of, a contract between the data subject and a data controller, or (2) it is based on the data subject's explicit consent, IANUS Simulation GmbH shall implement suitable measures to safeguard the data subject's rights, freedoms, and legitimate interests, at least the right to obtain human intervention on the part of the controller, to express their point of view and contest the decision.
If the data subject wishes to exercise the rights concerning automated individual decision-making, they may, at any time, contact any employee of the controller.
i) Right to Withdraw Data Protection Consent
Each data subject shall have the right granted by the European legislator to withdraw their consent to processing of their personal data at any time.
If the data subject wishes to exercise the right to withdraw the consent, they may, at any time, contact any employee of the controller.
12. Data Protection Provisions about the Application and Use of Google Analytics
(a) On this website, the controller has integrated the component of Google Analytics (with the anonymizer function). Google Analytics is a web analytics service. Web analytics is the collection, gathering, and analysis of data concerning the behavior of visitors to websites. A web analysis service collects data, inter alia, about the website from which a person has come (the so-called referrer), which sub-pages were visited, or how often and for what duration a sub-page was viewed. Web analytics are mainly used for the optimization of a website and in order to carry out a cost-benefit analysis of internet advertising.
The operating company of the Google Analytics component is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
For the web analytics through Google Analytics, the controller uses the application “_gat. _anonymizeIp”. By means of this application, the IP address of the Internet connection of the data subject is shortened by Google and anonymized when accessing our websites from a Member State of the European Union or another Contracting State to the Agreement on the European Economic Area.
The purpose of the Google Analytics component is to analyze the traffic on our website. Google uses the collected data and information, inter alia, to evaluate the use of our website and to provide online reports, which show the activities on our websites, and to provide other services concerning the use of our internet site for us.
Google Analytics uses a cookie on the information technology system of the data subject. The definition of cookies is explained above. With the setting of the cookie, Google is enabled to analyze the use of our website. With each call-up to one of the individual pages of this internet site, which is operated by the controller and into which a Google Analytics component was integrated, the internet browser on the information technology system of the data subject will automatically submit data through the Google Analytics component for the purpose of online advertising and the settlement of commissions to Google. During the course of this technical procedure, the enterprise Google gains knowledge of personal information, such as the IP address of the data subject, which serves Google, inter alia, to understand the origin of visitors and clicks, and subsequently create commission settlements.
The cookie is used to store personal information, such as the access time, the location from which the access was made, and the frequency of visits to our website by the data subject. With each visit to our internet site, such personal data, including the IP address of the Internet access used by the data subject, will be transmitted to Google in Ireland. These personal data are stored by Google in Ireland. Google may pass these personal data collected through the technical procedure to third parties.
The data subject may, as stated above, prevent the setting of cookies through our website at any time by means of a corresponding adjustment of the web browser used and thus permanently deny the setting of cookies. Such an adjustment to the internet browser used would also prevent Google Analytics from setting a cookie on the information technology system of the data subject. In addition, cookies already in use by Google Analytics may be deleted at any time via a web browser or other software programs.
In addition, the data subject has the possibility of objecting to a collection of data that are generated by Google Analytics, which is related to the use of this website, as well as the processing of this data by Google and the chance to preclude any such. For this purpose, the data subject must download a browser add-on under the link https://tools.google.com/dlpage/gaoptout and install it. This browser add-on tells Google Analytics through a JavaScript, that any data and information about the visits of internet pages may not be transmitted to Google Analytics. The installation of the browser add-ons is considered an objection by Google. If the information technology system of the data subject is deleted, formatted, or newly installed at a later date, then the data subject must reinstall the browser add-ons to disable Google Analytics. If the browser add-on was uninstalled by the data subject or any other person who is attributable to their sphere of competence, or is disabled, it is possible to execute the reinstallation or reactivation of the browser add-ons.
Further information and the applicable data protection provisions of Google may be retrieved under https://www.google.com/intl/en/policies/privacy/ and under http://www.google.com/analytics/terms/us.html. Google Analytics is further explained under the following Link https://www.google.com/analytics/.
13. Data Protection Provisions about the Application and Use of Google Remarketing
The controller has integrated Google Remarketing services on this website. Google Remarketing is a function of Google AdWords, which allows a company to display advertising to internet users who have previously resided on the company's website. The integration of Google Remarketing therefore allows a company to create user-based advertising and thus shows relevant advertisements to interested internet users.
The operating company of the Google Remarketing services is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
The purpose of Google Remarketing is the insertion of interest-relevant advertising. Google Remarketing allows us to display ads on the Google network or on other websites, which are based on individual needs and interests of internet users.
Google Remarketing sets a cookie on the information technology system of the data subject. The definition of cookies is explained above. With the setting of the cookie, Google enables a recognition of the visitor of our website if they call up consecutive web pages, which are also a member of Google's advertising network. With each call-up to an internet site on which the service has been integrated by Google Remarketing, the internet browser of the data subject identifies automatically with Google. During the course of this technical procedure, Google receives personal information, such as the IP address or the surfing behavior of the user, which Google uses, among other things, to insert interest-relevant advertising.
The cookie is used to store personal information, e.g., the internet pages visited by the data subject. Each time we visit our internet pages, personal data, including the IP address of the internet access used by the data subject, will be transmitted to Google in Ireland. These personal data are stored by Google in Ireland. Google may pass these personal data collected through the technical procedure to third parties.
The data subject may, as stated above, prevent the setting of cookies through our website at any time by means of a corresponding adjustment of the web browser used and thus permanently deny the setting of cookies. Such an adjustment to the internet browser used would also prevent Google from setting a cookie on the information technology system of the data subject. In addition, cookies already in use by Google may be deleted at any time via a web browser or other software programs.
Further, the data subject has the possibility of objecting to the interest-based advertising by Google. For this purpose, the data subject must access the link www.google.de/settings/ads from each of the browsers they use and set the desired settings there.
Further information and the actual data protection provisions of Google may be retrieved under https://www.google.com/intl/en/policies/privacy/.
14. Data Protection Provisions about the Application and Use of Google-AdWords
The controller has integrated Google AdWords on this website. Google AdWords is an internet advertising service that allows the advertiser to place ads in the search engine results of Google as well as in the Google advertising network. Google AdWords allows an advertiser to predefine specific keywords by means of which an ad in the search engine results of Google is only displayed when the user uses the search engine to retrieve a keyword-relevant search result. In the Google advertising network, the ads are distributed on relevant topic web pages using an automatic algorithm, taking into account the previously defined keywords.
The operating company of Google AdWords services is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
The purpose of Google AdWords is the promotion of our website by the inclusion of relevant advertising on the websites of third parties and in the search engine results of the Google search engine and an insertion of third party advertisements on our website.
If a data subject reaches our website via a Google ad, a conversion cookie is filed on the information technology system of the data subject through Google. The definition of cookies is explained above. A conversion cookie loses its validity after 30 days and is not used to identify the data subject. If the conversion cookie has not expired, the conversion cookie is used to check whether certain sub-pages, e.g., the shopping cart from an online shop system, were called up on our website. Through the conversion cookie, both Google and the controller can understand whether a person who reached an AdWords ad on our website generated revenue, i.e., executed or canceled a purchase of goods.
The data and information collected through the use of the conversion cookie are used by Google to create visit statistics for our website. These visit statistics are used in order to determine the total number of users who have been served through AdWords ads to ascertain the success or failure of each AdWords ad and to optimize our AdWords ads in the future. Neither our company nor other Google AdWords advertisers receive information from Google that could identify the data subject.
The conversion cookie stores personal information, e.g., the internet pages visited by the data subject. Each time we visit our internet pages, personal data, including the IP address of the internet access used by the data subject, is transmitted to Google in Ireland. These personal data are stored by Google in Ireland. Google may pass these personal data collected through the technical procedure to third parties.
The data subject may, at any time, prevent the setting of cookies through our website, as already stated above, by means of a corresponding adjustment of the web browser used and thus permanently deny the setting of cookies. Such an adjustment to the internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the data subject. In addition, a cookie set by Google AdWords may be deleted at any time via the internet browser or other software programs.
Further, the data subject has the possibility of objecting to the interest-based advertising by Google. For this purpose, the data subject must access the link www.google.de/settings/ads from each of the internet browsers they use and make the desired settings there.
Further information and the applicable data protection provisions of Google may be retrieved under https://www.google.com/intl/en/policies/privacy/.
15. Data Protection Provision for Microsoft Advertising
Our website uses the service Microsoft Advertising. Microsoft Advertising is an online advertising program from Microsoft Ireland Operations Limited (One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521). (“Microsoft”). We use Universal Event Tracking (UET) within the Microsoft Advertising service, collecting and storing data for marketing and optimization purposes on this webpage. For this, Microsoft stores a cookie in your browser. This cookie captures your visits. The cookie is intended for the unique identification of your web browser, not the identification of your persona. Microsoft processes the data collected about you on this website as the sole data protection responsible party. In this context, it is possible that your data will be transmitted by Microsoft to the USA. The European Court of Justice has classified the USA as a country with an inadequate level of data protection. This particularly involves the risk that your data may be processed by American institutions/authorities for control and monitoring purposes without sufficient legal remedies available on your part. The legal basis for this data processing is Article 6(1)(a) GDPR (consent). Further information about Microsoft's privacy policy can be seen here. You can also assert the rights to which Microsoft is entitled (e.g., right to deletion). The legal basis for the previously described data processing is Article 6(1)(a) GDPR (consent).
16. Data Protection Provision for the Use of LinkedIn Insight Tag
We use the tracking tool LinkedIn Insight Tag on our website. The service provider is the American company LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. For the data protection aspects in the European Economic Area (EEA), the EU, and Switzerland, the company responsible is LinkedIn Ireland Unlimited (Wilton Place, Dublin 2, Ireland).
LinkedIn processes data about you also in the USA. Note that according to the European Court of Justice, an adequate level of protection for data transfer to the USA does not currently exist. This can carry various risks regarding the legality and security of data processing.
As a basis for data processing for recipients with seats in third countries (outside the European Union, Iceland, Liechtenstein, Norway, especially in the USA) or data transfer there, LinkedIn uses so-called standard contractual clauses (= Art. 46. Abs. 2 and 3 GDPR). Standard Contractual Clauses (SCC) are template forms provided by the EU Commission, designed to ensure your data complies with the European data protection standards even if they are stored or managed in third countries. Through these clauses, LinkedIn commits to complying with the European data protection levels in processing your relevant data, even when stored, processed, and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the resolution and corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
More information about LinkedIn's Standard Contractual Clauses can be found at https://de.linkedin.com/legal/l/dpa or https://www.linkedin.com/legal/l/eu-sccs
Further information about the LinkedIn Insight Tag is available here: https://www.linkedin.com/help/linkedin/answer/a427660. More information about the data processed by using the LinkedIn Insight Tag is also available in the privacy policy at https://de.linkedin.com/legal/privacy-policy
17. Data Protection Provision for Conversion Measurement with Meta Pixel
With your consent, we use the "visitor action pixel" of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook") on our website. With its help, we can track the actions of users after they have seen or clicked on a Facebook advertisement. This allows us to quantify the effectiveness of Facebook advertisements for statistical and market research purposes. The data collected in this way are anonymous for us, meaning we do not see personal data of individual users. However, this data is stored and processed by Facebook, which we inform you of according to our knowledge level. Facebook may connect this data with your Facebook account and use it for its own advertising purposes following Facebook's data use policy https://www.facebook.com/about/privacy/. You can allow Facebook and its partners to show ads on and outside of Facebook. A cookie may also be stored on your computer for these purposes.
This consent can only be declared by users older than 13 years. If you are younger, please consult your guardian.
18. Legal Basis for Processing
Article 6(1)(a) GDPR serves as a legal basis for our company's processing operations where we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is party, as is the case, for example, when processing operations are required for the delivery of goods or to provide any other service, the processing is based on Article 6(1)(b) GDPR. The same applies to such processing operations as are required for carrying out pre-contractual measures, for example, in the case of inquiries concerning our products or services. If our company is subject to a legal obligation by which processing of personal data is required, such as for the fulfillment of tax obligations, the processing is based on Article 6(1)(c) GDPR. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were injured in our company and their name, age, health insurance data, or other vital information passed on to a doctor, hospital, or other third party was required. Then the processing would be based on Article 6(1)(d) GDPR. Finally, processing operations could be based on Article 6(1)(f) GDPR. This legal basis is used for processing operations that are not covered by any of the above mentioned legal grounds, if processing is necessary for the legitimate interests pursued by our company or a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data. Such processing operations are particularly permissible because they have been specifically mentioned by the European legislator. He considered that a legitimate interest could be assumed if the data subject is a client of the controller (Recital 47, Sentence 2 GDPR).
19. Legitimate Interests Pursued by the Controller or a Third Party
If the processing of personal data is based on Article 6(1)(f) GDPR, our legitimate interest is to carry out our business in favor of the well-being of all our employees and shareholders.
20. Period for Which the Personal Data Will Be Stored
The criteria used to determine the period of storage of personal data is the respective statutory retention period. After expiration of that period, the corresponding data is routinely deleted, as long as it is no longer necessary for the fulfillment of the contract or the initiation of a contract.
21. Provisions of Personal Data as Statutory or Contractual Requirement; Requirement Necessary to Enter into a Contract; Obligation of the Data Subject to Provide the Personal Data; Possible Consequences of Failure to Provide Such Data
We clarify that the provision of personal data is partly required by law (e.g., tax regulations) or can also result from contractual provisions (e.g., information on the contractual partner). Sometimes it may be necessary to conclude a contract that the data subject provides us with personal data, which must subsequently be processed by us. The data subject is, for example, obliged to provide us with personal data when our company signs a contract with them. The non-provision of the personal data would result in the contract with the data subject not being concluded. Before personal data is provided by the data subject, the data subject must contact any employee. The employee clarifies to the data subject whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data and the consequences of non-provision of the personal data.
22. Existence of Automated Decision-Making
As a responsible company, we do not use automatic decision-making or profiling.
Status: February 2024